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UI Design · 03 / 12

ATG App

Consultant work via Cyber Design AB

Working through Cyber Design AB as a consultant, I was brought in to redesign key screens for ATG — Sweden's horse racing and gaming platform. The focus was the account and payment area: personal menu, QR deposit, and card payment flows. These are the screens users see when real money is moving, which means trust and clarity aren't optional — they're the whole point. Every element was checked for contrast and readability, and the layout was simplified to reduce cognitive load at high-stakes moments.

ATG's green brand palette is strong and recognisable, so the work wasn't about reinvention — it was about making the existing identity feel more polished and intentional at a screen level. The updated screens are cleaner, the hierarchy is sharper, and the payment flow feels less like a form and more like a confident action.